Harrisburg, PA – January 23, 2025 – Jen Russell, Director of Analytics & Research at PSECU, has earned the YWCA Greater Harrisburg’s 2025 Tribute to Women of Excellence award. This honor spotlights women who demonstrate outstanding leadership and contribute meaningfully to their workplaces and communities in the Capital Region.
Since joining PSECU in 2020, Jen has spearheaded initiatives leveraging advanced research methodologies and data analytics to enhance member engagement and improve the credit union’s financial services. Her efforts include addressing the needs of underserved communities and bolstering PSECU’s commitment to creating equitable opportunities.
“Jen is a passionate and purposeful leader, always seeking innovative ways to leverage research, insights, and data to transform and enhance the way we serve our members,” said Adam Stewart, PSECU’s Vice President of Strategic Growth, Marketing, and Relationship Management. “She embraces challenges with enthusiasm and fosters a workplace culture grounded in creativity, inclusion, and measurable impact.”
Jen’s passion for inclusivity extends beyond her professional role. She actively participates in ABLE, PSECU’s employee resource group for individuals with disabilities and caregivers. She also lends her expertise to the TCCP’s Women in Tech mentorship program and engages in global forums such as Women in Analytics and Women of Email, advocating for diversity in the industry.
Erin Hennessy, PSECU’s Chief Member Experience Officer, commented on Russell’s impact: “Jen effortlessly blends data-driven tactics with a deep understanding of our members’ needs to strengthen our digital-first experience. Her leadership in fostering inclusivity and driving innovation sets her apart as a truly deserving recipient of the Woman of Excellence award.”
Jen’s recognition reflects PSECU’s ongoing commitment to leadership and philanthropy, igniting change in our communities. Her unique approach to analytics and dedication to community service exemplify excellence in the financial services sector and beyond.
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